Web hosting is crucial because it enables your website to be accessible on the internet. It involves storing your website’s files and data on a server that is connected to the internet. Reliable web hosting ensures that your website is always available to visitors and provides fast loading speeds.

Social media marketing helps businesses connect with their target audience, build brand awareness, and drive website traffic. It involves creating and sharing engaging content on social media platforms such as Facebook, Instagram, Twitter, and LinkedIn to attract and engage followers, increase brand visibility, and promote products or services.